It’s All Good (News!)

The show with a smile on its face! I developed the logo and visual style for WKYC’s new weekly digital series, “It’s All Good (News!)”, which marries internal and corporate graphic looks. Visual identity and voice were developed in accordance with our internal style guide.

This project went from design concept to playout-ready in roughly two weeks, with most work happening remotely. We achieved this thanks to our talented production crew. Some elements are borrowed from a larger newscast motion branding concept that I previously pitched.

Deliverables included numerous content templates and graphics, switcher creative, music, and custom chromakey sets.

Software: Adobe Photoshop, After Effects
Graphics System: Grass Valley/Miranda Vertigo